Translation:
Movement
Well-being
Promised drop by drop
100 Calories (5%*)
Contains thousands of smiles
Good source of hydration
Low-Sodium Drink
* % of daily recommended allowance of FAO/OMS (WHO)
Walking 30 minutes daily and smiling is part of your well-being.
The Coca-Cola Company: www.institutodebebidas.org
Is this label on American cokes? I suppose none of this is a lie (thought the hydration claim is pushing it), but it's certainly misleading. And it works. Many people in Honduras actually believe that Coke is good for you.
Tuesday, August 14, 2007
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1 comment:
Although walking 30 minutes a day and smiling are good things, I don't see their connection to Coke. That's a horrible label. I haven't drunk Coke regularly for years, but I don't remember anything like that on the can. I'm scared to ask what the cigarette labels in Honduras are preaching.
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